Project

Carlota Barrera x New Ballance Football

Description

Carlota Barrera & New Balance Football unite style and function in perfect harmony. Blending tradition with innovation, their collaboration fuses fashion, wellbeing, and social awareness.

For the release at London Fashion Week, the visual direction focused on creating an RSVP and poster — both digital and print — that captured the relaxed, nostalgic spirit of 70s football while preserving the brand’s timeless elegance. The outcome was a versatile visual piece, thoughtfully adapted for social media, print, and gifting.

You can watch the runway show here.